Damara’s two co-founders are passionate about making a positive difference to small businesses and contributing to the UK economy. 

At Damara Holdings, our team brings together a diverse set of skills and experiences. This includes a Chartered Accountant with a background in founding and successfully exiting a UK start-up. We also have expertise in leading enterprise sales teams across EMEA and the UK, as well as establishing sales teams for small UK enterprises that have contributed to driving a significant increase in top-line revenue by £25m.

As the world changes rapidly each day, the small business landscape must adapt and evolve to meet evolving customer demands and expectations.

As we enter a more digitally enhanced era, we are confident that new technologies and strategies will drive long-term growth for small businesses.

What’s in a Name?

Our name, Damara, is inspired by a remarkable region in Namibia called Damaraland. This landscape is known for its resilience, where unique communities thrive against a backdrop of rugged beauty. We chose this name to reflect our philosophy: identifying businesses with untapped potential and helping them flourish in the long term.


Spotted our Dik-Dik icon?

This tiny, yet tenacious antelope is the mascot of Damara Holdings.

Dik-diks are resourceful and fiercely loyal to their partners. These qualities echo our approach to business.

We don't seek the biggest opportunities, but rather those where our hands-on support and commitment can make the most transformative impact for businesses.

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